Gray market and diverted goods can be just as harmful as counterfeits. They decrease sales of legitimate products. They tarnish and dilute your brand. They can be fractious to your relationships with your sales force, your manufacturers and your business partners. As manufacturing and distribution have become more globalized, the problem of gray market and diverted goods has only increased. As a result, most companies face this problem on some level.

Ultimately, gray market merchandise is not just a cost of doing business in a global economy. It is your right to demand that your IP is used only in the manner that you prescribe, that your products are only manufactured at the levels that you authorize and that your goods are distributed in accordance with the terms and conditions that you dictate. Preventing and stopping deviations from these approved practices is essential to building, maintaining and protecting your brand and your organization. Continental Enterprises’ services can be a vital element to achieving these goals.

Log-in above for more information. If you do not have a username and password, please contact us.